SASH on Haringey Council’s ‘re-branding’

Haringey Council's new logo

Haringey’s £86,000 ‘Twenty Twelve’ moment…

Haringey Council have recently revealed an £86,000 branding exercise that includes a new logo, promotional video and website.

Despite a sharp corporate façade, any functional or interactive links on the new website in fact lead users straight back to the old site – unchanged, complete with the old logo.

The two Haringey logos

The two Haringey logos

The news of this ‘vanity project’, along with SASH’s response to it has been reported in The Evening Standard and Ham & High.

You can read the response in full from SASH’s own Mary Langan below;

[gview file=”http://saveautismservicesharingey.co.uk/wp-content/uploads/2015/09/Haringeys-new-identity.docx” save=”1″]

 

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